Jessie Paul

Jessie Paul

Managing Director, Paul Writer

Jessie Paul has 25 years of experience as a marketer. She was Global Brand Manager of Infosys, headed marketing for iGATE (now a part of CapGemini) and was Chief Marketing Officer of Wipro Technologies. Jessie is an independent director on the boards of Expleo Solutions India Ltd, Royal Orchid Hotels and Bajaj Consumer Care.

In 2010, Jessie Paul founded Paul Writer, a marketing advisory firm that works with clients to design targeted outreach campaigns that result in business impact. Topics have included marketing automation, customer experience and building buyer communities. She now drives the Paul Writer Impact Network, an agency network dedicated to managing and optimising the complete buyer journey.

Jessie is frequently cited as a marketing expert in publications and is the author of No Money Marketing, published by Tata McGraw-Hill, and is currently working on her next book in the series – No Money Marketing: Reducing Friction to Sales. She publishes a newsletter that reaches India’s top marketers and has crossed 400 issues. She is a popular speaker and conducts sessions on marketing, customer experience and personal branding for companies and conferences.

She holds an MBA from Indian Institute of Management, Calcutta, and a bachelor’s degree in computer science and engineering from National Institute of Technology, Trichy.